Last updated: April 25, 2026
At SellMira, clarity isn't just about your profit margins—it's about your privacy too. We believe in total transparency regarding how your data is handled. This policy outlines our commitment to your data security while providing the tools you need to optimize your ecommerce business.
1. Our Data Philosophy
Unlike many analytics tools, SellMira is built on a foundation of Privacy by Design. We don't want your data to sell it; we want it to help you grow your store. We strictly adhere to the principle of "Data Minimization"—collecting only what is absolutely necessary to deliver value.
2. Information We Collect
We categorize the data we collect into two distinct buckets:
A. Calculator & Business Inputs
When you use our calculators, you provide operational metrics. Most of this data is processed in your browser or stored temporarily to generate your reports.
- Store Metrics: COGS, Shipping, Payment Fees, and Refund rates.
- Ad Metrics: Spend, ROAS, and Platform-specific data (Meta/TikTok/Google).
- Product Info: Pricing tiers and volume estimates.
B. Account & Technical Data
To maintain our service and communicate with you, we collect:
- Identifiers: Name and email address (if you sign up for reports or updates).
- Technical Log Data: IP address, browser type, and engagement patterns via cookies.
- Support History: Records of any communications you have with our team.
3. How We Use Your Data
Your information serves specific, transparent purposes:
- Insight Generation: To calculate and visualize your store's profitability "leaks."
- Product Evolution: We analyze anonymized usage patterns to determine which calculators are most valuable, allowing us to focus our development efforts.
- Direct Communication: Sending you the specific reports you've requested and keeping you informed about Pro features and ecommerce growth tips.
- Security: Monitoring for fraudulent activity or "bot" behavior to ensure SellMira remains fast for everyone.
4. The "SellMira Shield" (Security)
We maintain a multi-layered security approach to protect your business intelligence:
- Zero Sales Policy: We have never and will never sell your data to third-party advertisers or brokers.
- Encrypted Transit: All communication between your browser and our servers uses industry-standard TLS encryption.
- PII Anonymization: We strip personally identifiable information from our internal analytics datasets.
5. Your Global Rights
Whether you are in the EU (GDPR), California (CCPA), or elsewhere, we provide universal privacy controls:
- Right to Know: You can request a clear explanation of the data we hold about you.
- Right to Delete: You can ask us to "forget" your email and any associated reports at any time.
- Right to Correct: If you find an error in your account data, we will rectify it immediately.
To exercise any of these rights, simply email our data protection officer at privacy@sellmira.io.
6. Cookies and Tracking
We use a minimal set of cookies to enhance your experience. These include essential cookies for navigation and analytical cookies (like Google Analytics) to help us understand site performance. You can disable these via your browser settings, though some calculator features may be limited.
7. Contact Our Privacy Team
If you have questions about this policy or our data practices, please reach out. We are here to help you sell smarter and safer.
Email: support@sellmira.io
Location: SellMira Global Operations